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What does "word of mouth" mean?

word of mouth text - mp3

word of mouth

Definition:

passing of information from person to person

Usage:

common in both speech and writing

Sample Dialogue:

A: We're starting a new landscaping business.
B: Have you planned an advertising campaign?
A: Absolutely. We told a lot of our neighbors. But we don't want to rely entirely on word of mouth.





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